100 AI shoppers · zero real traffic needed

Find out why shoppers don't buy — before you spend a dollar on ads.

PreTraffic sends 100 AI shoppers through your store like real buyers — browsing, reacting, hesitating, bailing. You get their verdicts, the exact moment each one dropped off, and the single fix that would've closed the sale. In minutes. Not weeks.

No traffic required. No install to start. Works on any live Shopify store.
Modeled on the same synthetic-panel science behind $2B research platforms · 100 distinct buyer personas per run · Verdicts grounded in real screenshots of your store
The real reason your conversion is stuck

You're pouring traffic into a store nobody's tested — and guessing at the leak.

Every merchant hits the same wall: traffic comes, but they don't buy, and you have no idea why. So you try the usual fixes — and they all quietly fail.

✕ Heatmaps & session recordings

Show you where, never why

You watch a cursor wander and rage-quit at checkout. You still have no idea what the person was thinking or what would've changed their mind.

✕ Traditional CRO agencies

$1,500–$5,000 and weeks of waiting

Month one is "setup," no results. And under ~15,000 monthly sessions, A/B tests can't even reach significance — you pay for testing that learns nothing.

✕ Asking friends & your audience

Polite, biased, and tiny

Five people who like you tell you it "looks great." That's not a sample, it's a comfort blanket — and it never surfaces the objection that's actually costing you sales.

The new way — a focus group of 100, on demand

Bring the shoppers to your store instead of waiting for traffic.

PreTraffic builds a panel of 100 distinct buyers — different budgets, devices, skepticism, and buying stages — and sends each one through your real store, then reconciles every verdict into one honest read.

STEP 01

Drop your store URL

No install, no code, no waiting for traffic. Paste a link and PreTraffic reads your real catalog, prices, and pages.

STEP 02

100 shoppers get built

A calibrated panel — cold browsers to ready-to-buy, mobile to desktop, bargain hunters to premium buyers — modeled on your category.

STEP 03

They walk your funnel

Each shopper browses, lands on a product, reacts to your offer, adds to cart, and hits checkout — stopping before payment, always.

STEP 04

You get the verdict

Where they dropped, what they objected to, what each one would pay, and the prioritized fixes ranked by the revenue they'd unlock.

Don't take our word for it — audit the auditor

Three real stores. Three full 100-shopper panels. Every verdict, open for you to read.

We ran PreTraffic on real, well-known stores and published the entire report — every persona, every objection, every screenshot. Read them and judge the quality yourself before you ever pay us a cent.

AllbirdsPREMIUM FOOTWEAR
100
shoppers walked
58
funnel score /100
4
completed checkout
Shoppers reached real product pages, reacted to the sustainability story and materials — but the shipping-cost reveal at checkout was the single biggest leak.
Read the full Allbirds audit →
Wild OnePET ACCESSORIES
100
shoppers walked
68
funnel score /100
19
completed checkout
First-time pet parents loved the harnesses but bailed on sizing anxiety with no fit guide; the $90 free-shipping threshold pushed single-item buyers away.
Read the full Wild One audit →
TULA SkincareBEAUTY & SKINCARE
100
shoppers walked
55
funnel score /100
12
completed checkout
Shoppers were drawn to the probiotic story but stalled on unclear pricing and discounts, and wanted ingredient detail and clinical proof surfaced before they'd commit.
Read the full TULA audit →
Same engine, any store. SupplementsApparelHome & decorElectronicsJewelryFood & beverageFitness

Every verdict is grounded in a real screenshot and labeled as a simulation.
We show you what worked and what broke — including our own coverage, honestly.

What's coming

The next shopper isn't human.

Your customers are starting to send AI agents to shop for them. Agents don't read your hero image or your reviews — they read your data, your structure, your checkout. A store built for humans can be invisible to an agent.

PreTraffic already sends AI shoppers through your store. Next, we're turning them loose as the buying agents your customers are about to use — so you'll know if AI can find, evaluate, and buy from you before your competitors do.

Pricing

A full store audit for less than one hour of a CRO consultant.

Traditional CRO audits run $1,500–$5,000 and take weeks. PreTraffic runs in minutes, needs no traffic, and starts free.

Free
$0
See the quality on one page, no card required.
  • Single page, 5–10 shoppers
  • Top objections + verdict
  • One prioritized fix
Audit one page
Most popular
Full Panel
$99 once
The complete 100-shopper audit of your store.
  • All 100 shoppers, full funnel
  • Drop-off waterfall + screenshots
  • 20-point CRO scorecard
  • Prioritized fixes by revenue
Run my full panel
Continuous
$149/mo
Re-run after every change, track what improved.
  • Unlimited panels
  • Before/after re-run diffs
  • Multiple stores
  • Priority processing
Start continuous
Agency
Custom
White-label audits you resell to your clients.
  • Your brand on every report
  • Client workspaces
  • Bulk panels
  • Ecosystem integrations
Book a demo
For agencies & consultants

Walk into every pitch already knowing why their store loses sales.

Run a PreTraffic panel on a prospect's store before the first call and show up with 100 shoppers' worth of insight they've never seen. Close the retainer on the spot.

White-label every report under your own brand, spin up a workspace per client, and run bulk panels across your whole book — at a fraction of what a manual audit costs you to produce.

CR
Your brand here
white-label report
Client-ready
"Prospect's checkout leaked 71% of ready-to-buy shoppers on the shipping reveal. Here's the fix, and the revenue it unlocks."
$
Resell margin
your price, your markup
Produce a full audit for pennies. Charge what a $1,500 CRO audit is worth. Keep the spread.
Honest answers

The questions every skeptical merchant asks first.

Are these real people?
No — and we never pretend they are. They're AI shoppers modeled on real buyer segments for your category, each walking your actual store and reacting to what's really on the page. Every report is labeled a simulation, and every verdict is tied to a real screenshot so you can check it yourself. It's directional insight to act on fast, not a survey of live customers.
Is this just an AI guessing about my webpage?
No. The shoppers walk your live funnel in a real browser — landing page, product page, cart, checkout — and react to your actual prices, offers, and copy. That's why the objections are specific to your store ("$9 shipping on a $24 serum, I'll check Amazon"), not generic advice. When a page can't be reached, we tell you honestly instead of faking it.
Do I need traffic for this to work?
That's the whole point of the name. Traditional CRO needs thousands of monthly sessions before tests mean anything. PreTraffic brings its own 100 shoppers, so you can audit a brand-new store, a fresh landing page, or a product you haven't launched yet — before you spend a dollar sending real traffic to it.
How fast is it?
Minutes, not weeks. Drop your URL, and the panel runs while you wait. Compare that to a traditional CRO engagement where month one is just setup.
What do I actually get?
A drop-off waterfall showing where shoppers bail, clustered objections with the segments raising them, per-shopper verdicts with screenshots, a 20-point CRO scorecard, and a prioritized fix list ranked by the revenue each fix would unlock. Read the Allbirds and Wild One reports above to see the exact format.
Start free

Audit one page free. See exactly why shoppers leave.

Drop your store URL and watch a panel of shoppers walk it. No card, no install, no traffic required — just the truth about your funnel in minutes.

Free single-page audit · Full 100-shopper panel from $99 · No card to start